Why Is There No Real Alternative to Facebook?
When you say that you’re interested in social media marketing, what you really mean is Facebook marketing. At…
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Groups, Not Pages, Will Drive Facebook Use
Facebook has to walk a fine line when it comes to brand interaction and more “traditional” social media,…
Original Videos Get a Boost on Facebook
The value of high-caliber original content just keeps going up. In one of the most recent moves, Facebook…
WhatsApp Platform Poised for Major eCommerce Enhancements for SMBs
Facebook’s annual meeting of the minds, F8, recently wrapped up after two days of intense tech-centric discussions which…
Bing Ads Receives AI-Fueled Overhaul and Is Reborn as Microsoft Advertising
In a recent blog post, Microsoft discussed the need for a new approach to address today’s evolving online…