Enhance Calls-to-Action with Google’s New Extension for Video Ads
Google recently announced the upcoming debut of a new call-to-action extension for TrueView in-stream video ads. The debut…
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Use Year-End Marketing Tools to Heighten Performance Through the Holidays
Although it is hard to believe, we are now sitting firmly in the heart of the 2018 holiday…
How Can You Boost Your Conversion Rate?
Overall traffic means nothing with a low conversion rate. That’s the one key number your analytics need to…
Duplicate Content, Google Alerts and Your SEO
When deciding what content to put on your site, you always want to have fresh, unique content that…
Google Expands Campaign to Target Misleading Content
Google recently announced an expansion of ongoing campaigns to craft a safer, more reliable and, ultimately, more satisfying…