Content Needs to Eliminate Reader Surprises
When people set out for any type of event that requires planning, they tend not to want any…
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Ranking Higher in SERPs After Google’s Revolutionary BERT Update
Google just announced a major update to its search algorithm which could take the SEO world by storm.…
Prediction: 1/3 of Web Searches Won’t Involve a Screen
Over the years, web searches have changed and shifted dynamically. Computers shrank. Desktops arrived in every home. Laptops…
Pinterest Details Top Holiday Search Trends for the Upcoming Holiday Season
With shoppers already on the hunt for the hottest holiday gifts, tis’ the season for startups and small…
Keywords, Without Intent, Do Not Convert
When considering keyword strategies, most people simply want to rank as highly as possible for the most common,…